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Channel: Kantar Media - Competitive Intelligence
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AdScope

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Advertising is a competitive sport. When building your own campaigns it is vital to know what your rivals are doing in terms of creativity and impact. AdScope gives you a fast and easy overview of all the latest ads, as well as historical data reaching back to 1997. In addition, AdScope global gives you access to all international ad campaigns.

  • Keep a close eye on your markets
  • Search by names, slogans and messages to analyse your positioning
  • Daily mail alerts on new campaigns in your business domain
Arguments: 
Title: 
Full media coverage
Argument: 
Internet, TV, radio, print, hoardings, film.
Title: 
Continuous monitoring
Argument: 
Takes the pain out of repeat ad searches and comparisons.
Title: 
High quality views
Argument: 
All ads can be downloaded in high definition.
Title: 
Multiple search possibilities
Argument: 
Fast search over time periods, media and domain. 30 criteria for advanced search.
Subtitle: 
Fast and easy overview of all the latest ads.

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